Feb 11, 2013
Alum helps produce winning Super Bowl commercial
On Super Bowl Sunday, more than 108 million Americans crowded around their televisions. Some were in it solely for the game, and others were interested in the commercials. Chris Crutchfield (Communication '06) was one watching the commercials closely. He had worked on a commercial for a Doritos-sponsored contest. But no one knew whether the commercial would be one of the top two contest entries and earn airtime. The commercial Crutchfield produced did air during the Super Bowl. Although he and his team didn't win any monetary awards, their efforts continue to win them recognition.